The Telecom Regulatory Authority of India (TRAI) has released a Consultation Paper (CP). It is on creating a Digital Radio Broadcast Policy for private radio broadcasters.
Currently, India uses analogue terrestrial radio broadcasting in three spectrum bands: Medium Wave (MW) (526–1606 KHz), Short Wave (SW) (6–22 MHz), and the VHF-II band (88–108 MHz). The VHF-II band is the FM band due to the use of Frequency Modulation (FM) technology. All India Radio (AIR), the public service broadcaster, offers services in MW, SW, and FM bands. Also, private sector radio broadcasters have license to transmit programs exclusively on the FM frequency band (88-108 MHz).
Switching to Digital Radio Broadcasting offers several advantages over analogue broadcasting. The primary benefit is the ability to broadcast three to four channels on a single frequency, providing excellent audio quality for all channels. In contrast, analogue radio can only broadcast one channel per frequency. In a competitive market, digital radio broadcasting opens exciting opportunities for broadcasters and offers diverse value-added services to listeners.
This shift marks a significant step toward enhancing the radio broadcasting landscape in India and improving the listener experience.
Download the full article for quick, offline access:
Want to stay informed and inspired? Subscribe to our blog for insightful updates delivered straight to your inbox. Explore our website for a curated collection of reference books, resources, and more – designed to fuel your curiosity and keep you ahead.
One thought on “The Shift to Digital: TRAI’s New Consultation Paper on Radio Broadcasting”